While e-mail marketing may have some bad reputation because spam mails may be the first thing that...
Predictions for 2013 via ExactTarget

Email marketing is a marketing method that uses emails to promote to customers. To some, this...
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Top Things to Consider When Creating a Twitter Account for Marketing
For now, continue to look at your SMS data through the basic analytic lens, but add these three additional metrics so that the picture of your marketing strategy becomes clearer.
SimplyCast.com, a global leader in multi-channel marketing Platform-as-a-Service solutions, today announced that it has selected 2nd Act Innovations’ Oris4 as its Enterprise Content Management (“ECM”) platform.